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Memory Systems: Sensory, Short-Term & Long-Term Memory | BA Notes

Study material and explanations for Unit 3

Memory Systems: Sensory, Short-Term & Long-Term Memory

1. What is Memory?

Memory is the cognitive capacity to encode, store, retain, and retrieve information, events, and acquired skills over time.

It involves three foundational sequential operations:

  1. Encoding: Transforming sensory impressions into a neural code suitable for mental representation (visual, acoustic, or semantic).
  2. Storage: Maintaining encoded information in the brain over extended periods.
  3. Retrieval: Accessing and bringing stored information back into conscious awareness when needed.

2. Atkinson-Shiffrin Multi-Store Model (1968)

Richard Atkinson and Richard Shiffrin conceptualized memory as flowing through three distinct storage compartments:

Atkinson-Shiffrin Three-Stage Memory Model
01
Sensory Memory
Vast capacity; lasts 0.25 to 3 seconds. Unattended data fades rapidly.
➔ Attention
02
Short-Term Memory
Holds 7 ± 2 chunks for 20-30 seconds without maintenance rehearsal.
➔ Encoding
03
Long-Term Memory
Virtually unlimited capacity; retains memories for years or decades.

3. In-Depth Analysis of the Three Memory Stores

A. Sensory Memory (The Sensory Buffer)

  • Iconic Memory (Visual): Retains a complete photographic image for approximately 250 milliseconds (demonstrated by George Sperling’s partial-report experiment).
  • Echoic Memory (Auditory): Retains acoustic traces for 3 to 4 seconds, allowing you to catch what someone said even if you were momentarily daydreaming.

B. Short-Term Memory (STM) & Working Memory

  • Capacity: George Miller (1956) identified the magical number 7 ± 2 chunks of information.
  • Chunking Strategy: Combining individual items into meaningful larger units (e.g., memorizing phone number 9826012345 as 98260-12345).
  • Alan Baddeley’s Working Memory Model: Expanded STM from a passive storage bin into an active mental workspace comprising:
    1. Central Executive: Attentional controller directing cognitive tasks.
    2. Phonological Loop: Verbal and auditory rehearsal buffer.
    3. Visuospatial Sketchpad: Mental canvas for visual imagery and spatial navigation.
    4. Episodic Buffer: Integrates information into coherent multimodal episodes.

C. Long-Term Memory (LTM) Architecture

Subdivisions of Long-Term Memory (LTM)
Explicit / Declarative Memory (Conscious)
  • Episodic Memory: Autobiographical recollections of personal life events tied to time and place (e.g., "What I ate for breakfast today", "My high school farewell").
  • Semantic Memory: Generalized conceptual knowledge, facts, vocabulary, and mathematical principles independent of personal context (e.g., "Indore is in MP", "Water is H2O").
Implicit / Non-Declarative Memory (Automatic)
  • Procedural Memory: Motor skills and physical habits performed automatically without conscious deliberation (e.g., riding a bicycle, swimming, typing).
  • Priming: Enhanced ability to identify or process a stimulus as a result of recent subliminal exposure.
  • Classical Conditioning: Conditioned emotional associations (e.g., sudden anxiety upon hearing dentist drills).

4. Key Comparative Parameters for Exams

Feature Sensory Memory Short-Term Memory (STM) Long-Term Memory (LTM)
Storage Duration 0.25 to 3 seconds 20 to 30 seconds Indefinite / Lifetime
Storage Capacity Enormous (all raw sensory data) 7 ± 2 items / chunks Unlimited capacity
Primary Code Raw physical sensory copy Acoustic / verbal phonological Semantic / Meaning-based
Loss Mechanism Rapid decay and fading Decay & displacement by new items Interference & retrieval failure